With so many
new websites going up, it is hard sometimes to tell
if your site will be a BIG SUCCESS or an unexpected
flop? If you are unsure of whether or not your site
will fly with visitors or crash and burn, this article
is definitely for you. Now we all know the importance
of great service, but if your website doesn't communicate
this, then you could be headed for failure.
7 Reasons Why Your Website May Be a BIG FLOP!
1. Long Load Times.
If your websites takes more then 30 seconds to load,
especially on DSL/Cable then visitors will leave your
website, it is as simple as that. You must remember
that people want information and they want it yesterday
(I know, I know). Since it is so easy to get information
from many other sites online, you must make sure that
they can get it from your site first and that they can
get it quickly. This will keep them coming back to your
website everyday, since it is so easy to get what they
want.
2. Bad Navigation.
Your Navigation should be located in a easy to access
area that the visitor can easily get to as soon as they
reach your site. Areas include the top of the page,
just below the header and to the left of the page. Navigation
that is hard to find will leave a visitor feeling frustrated
every time they come to the site. Even though they may
get use to its unusual placement, they may not come
back to get use to it!
3. Un-finished Pages.
There is nothing worse then coming to a website
that has just had a new design done on it (even if it
looks great) and finding out that even though the links
are active, there is nothing on those sub pages. Of
course a nice coming soon text can work
to let them know the page is coming soon, it does serve
us both best if the page and its content are actually
there. So make sure all the pages are ready to go before
you upload the new site.
4. Bad Color Combination.
All I have to say about this is live green, blue,
brown and red may work in some way on a site design
but I can't imagine it looking good. Make sure to use
colors that jive well with each other, that compliment
each other and that doesn't hurt or strain the eyes.
One thing to make sure is that if you use a light color
on the background then make sure to use a dark text
and vice-versa. This will make it easier on all of us
to read what is on your website.
5. No Contact Information.
We must all be in touch in one way or another. Well
sort of! You Must have contact information on your site,
it doesn't have to be on the front page, but it should
be at least on its own page. This will give visitors
a way to get in touch with you if they need to ask you
a question about your site or product.
6. Old Dates/Updated Often.
Make sure you update your site often. People come
to your site for updated information, if what was on
your site last week, is still there today, they probably
won't be coming back. Make sure old dates are taking
off as well as new dates are entered correctly. This
is extremely important if your site has to do with events
going on in the community.
7. Script Errors.
Finally, make sure you test every part of your website,
especially when it comes to scripts. Also have it set
up so that if a script error happens you catch it before
too many of your visitors do. This can be done by either
checking the site each day (or a few times a day) or
by having an automated email sent to you when someone
experiences a error on the site.
I hope these tips
help you build a Successful Website!
Anthony
Jewell has over 6 Years experience in the Web &
Graphics World. You can visit my business at http://www.logo2d.com/ . |
