The internet
is the greatest money machine in these days. Google,
Yahoo, Amazon or Ebay have achieved a higher market
capitalization than many traditional brick and mortar
companies. Google has grown within a few year to a value
of more than $77 billions.
How is most of the money made?
The big search engines make most of the money with advertisement
revenues. Google Adwords and Overture are the leading
cash machines. Other search engines and directories
also rely on advertisement revenues. The higher their
Google Page Rank, the more often they demand fees for
directory listings. DMOZ is the only directory with
a top Page Rank, where a listing of a website is free
of charge. It is, however, almost impossible to get
listed at the Open Directory Project.
Other big players benefit from the internet as market
place. It s a viable business to provide good and reliable
payment services for the millions of internet merchants.
Clickbank, Paypal, Stormpay and others are great in
this business and make their money with getting fees
from their services.
A lot of followers also benefit
This great market place has attracted a lot of other
participants. They benefit, because the internet community
still grows. They offer books, music, travel booking,
retail shopping and much much more. Already established
brands have a great advantage if they join the internet
market place. Many users type in automatically the names
of big brands, if they are looking for something.
How can a small or home business benefit?
The above mentioned companies have been lucky because
they have started as pioneers from scratch in an early
stage of the internet or they have been backed by an
already prominent brick and mortar firm.
It seems that the best places are already occupied.
Newcomers have to find niches and new opportunities.
A lot of website owners try to promote goods as affiliates.
They do not need to invest much money. The best way
is to sell a good that just can be downloaded. No warehouse
and shipping are needed. New opportunities to make an
extra income evolve, e.g. getting paid for taking surveys
or reading ads. There are no limits for innovations.
What has to be considered?
Ask yourself, what you can do best, how you can use
your own skills in the internet business. Research a
marketing niche that looks promising. Write a small
business plan.
Limit your own investments. Research, what you can get
for free or for low costs for your business.
The conclusion of all is: Do the right things right!
Try it at least!
Lil
Waldner is a business economist. She is experienced
in project management and marketing. She has worked
as editor of newspapers and she has written booklets
and essays with economic and public issues. Visit the
website: Make Money Tip |
