Experts
in website promotion all agree on this: get as many
inbound links as possible. To achieve this, write free-reprint
articles, sent them to major article depositories and
soon you will have hundreds, if not thousands of inbound
links. That is the hype, the razzmatazz. The experiences
of this techie turned internet writer may provide some
useful pointers.
This author started with a clean website and wrote 5
articles in as many weeks. There is nothing else.
Within a week, this author’s site got a #1 ranking from
Google, using the author’s name as the keyword and has
stayed there during this period. MSN finally gave a
#1 ranking after wavering between 8 and 12. For 2 to
3 days, Yahoo ranked it as #1 or #2, after which, the
ranking disappeared altogether.
There are about 100 sites which reprinted these 5 articles.
Many did not activate the link found in the author’s
bio. The three major search engines reported a total
of 48 inbound links. MSN reported 34 links, Yahoo 13
and Google 1. All in all, this author’s site received
about 100 visits from various countries. One article
appeared in foreign-language site from Brazil.
Do not be surprised at meeting the odd article pirate.
This particular website strips the author’s bio, changed
the title slightly, take the whole article in word for
word and claim the article as his original creation.
Looking at this site closely, it is easy to spot the
various styles of different writers, yet this article
pirate claimed authorship of all those articles.
This author’s personal take.
Have lower expectations - taking a
digit or two off from the figures is closer to reality
for most writers.
Choose the right topics - Writing about
celebrities, hair are popular topics. There is one particular
article on hair in places where the sun has hardly shone
before, which had over 30,000 hits in an article-submission
site alone. In contrast, articles written by this author
on cryptography and technical analysis have only 100
hits. How these popular topics are related to your website’s
theme will need your creativity at its best.
Consider using teenagers and young people as your test-market.
If they do not read your articles, chances are, few
would.
Submission to article sites is an exercise in patience.
The author still wonders how some experts still claim
there are hundreds of article submission sites, when
there are only tens of listed article depositories.
Probably, they may be referring to the thousands of
one-theme sites such as web marketing.
Despite some flaws, this author still recommends article-writing
as a web promotion tool. Seeing your articles accepted
by 100 sites and read by thousands is indeed gratifying.
Seeing your opinion being quoted and discussed in forums
is exhilarating. Seeing one of your articles being blatantly
pirated provides a new badge of honor – how many articles
get pirated anyway? The internet, like everyone else,
is imperfect.
Stan Seecrets’ Postulate: “Website promotion is a journey
of a million sweats. Savor each drop and it will taste
like honey.”
About
The Author: Stan Seecrets
- is a veteran software developer with 25 years experience
at which specializes in digital asset protection.
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